ATLANTA — Georgia-Pacific Chemicals announces a re-designed website, www.gp-chemicals.com, intended to simplify product selection in the numerous industries in which it participates. The site has been optimized for full mobile and desktop functionality.
The site also features new products and capabilities such as new ultra-low phenol and formaldehyde coatings resins, new products for the asphalt industry and custom tolling services.
“We have such an extensive product portfolio that we wanted to re-configure our site to make it easier for customers to find products with the properties they are looking for,” said Jim Arduino, Director of New Product Marketing and Commercial Development. “Of course, we also work closely with our customers to refine these products to meet their specific needs but the new site will give them a jumping off point to see how we can help them.”
The challenge was incorporating the broad portfolio of practical product solutions, as well as the many industries which Georgia-Pacific Chemicals serves into the new site, according to Arduino. Georgia-Pacific Chemicals provides products for over 20 distinct industries in literally hundreds of applications from agriculture to wood adhesives to coatings. Site users can find the products they need quickly searching by industry, product type, brand or keyword, with the ability to zero in by specific application.
In addition to encouraging collaborative product development, the site contains information on Georgia-Pacific Chemicals research and development capabilities, distribution services, global reach, news and upcoming events.
About Georgia-Pacific Chemicals LLC
Georgia-Pacific Chemicals: Georgia-Pacific Chemicals LLC, a wholly-owned subsidiary of Georgia-Pacific LLC, is a global performance chemical manufacturer and marketer recognized as a leader in chemicals for building products and specialty applications. Georgia-Pacific Chemicals has manufacturing operations in the United States and Chile with technology partners in Europe and China. For additional information, please visit www.gp-chemicals.com or call 1-866-447-2436).
Based in Atlanta, Georgia-Pacific and its subsidiaries are among the world’s leading manufacturers and marketers of bath tissue, paper towels and napkins, tableware, paper-based packaging, cellulose, specialty fibers, nonwoven fabrics, building products and related chemicals. The company operates more than 180 facilities and employs more than 30,000 people directly and creates approximately 89,000 jobs indirectly. For more information, visit: gp.com.
Deborah Galloway | (404) 652-5543 Deborah.Galloway@gapac.com